Interior Design Premiere: Highlights from High Point Spring Market
HIGH POINT MARKET: “The Home of Home Furnishings.”
Read all about my experience at High Point Market, the largest US interior design market with showrooms, parties, networking, and events. This market encapsulates everything that relates to interior design and the interior design industry.
HIGH POINT MARKET
“The Home of Home Furnishings.”
Going to any industry market is an immersive experience in product, parties, networking, and events - High Point Market in North Carolina is no exception. This market encapsulates everything that relates to interior design and the interior design industry. I’m excited to share about my first ever #HPMKT and I have so much to think and talk about!
MARKET STATS:
Days attended:
3
Showrooms visited: 25+
Steps taken: 34,794
Coffee breaks: 6ish
Cocktails enjoyed: 6ish
Events attended: 4
Tote bags collected: 7
Photos taken: 641
Miles traveled: 3,790+
My Top Three
Favorite Showrooms:
Verellen
CFC + Noir
Rowe
MARKET DAY ONE:
FIRST STOP: Cisco Home showroom. I’ve been working with Cisco for many years now and I like a lot of things about them. First, like much of my vendors, their furniture is made in the US. Depending on what it is, their furniture is made in either Los Angeles (their home base where Cisco was founded) or High Point, NC (where the majority of stateside furniture is made). I loved seeing their new designs and textiles, all of which are thoughtfully made and eco-friendly.
Next up:
Keynote speaker, Bunny Williams!
Bunny has been doing interior design since the 1960's and has a wonderful new book out called “Life in the Garden’. This is her fifth book and every attendee received a free copy. Hearing Bunny talk about her personal and expansive garden was so inspiring! Saying that I am a garden novice is an understatement. However, Bunny just may have inspired me to start small (aka “Fibonacci that shit” - Tiffany Han) with some containers.
ONTO THE NEXT SHOWROOMS!
There are approximately 2,000 vendors and around 180 buildings in High Point so deciding on which one to visit came down to what neighborhood my scheduled events were located. I wanted to be as efficient as possible and not waste time. Since I was already in the IHFC building, all I had to do was walk a couple of doors down to check out the showrooms in this building that is five wings and eleven stories high. Shown here is a vintage postcard that pictures the IHFC building when it was build in 1921,
NUEVO:
The Nuevo brand is known for their clean, contemporary furniture and lighting. We particularly loved their beautiful color palettes which included upholsteries in creams, rust, blacks, and grey colorways.
We love Nuevo not only for their style, but their customer service is stellar. We recently ran into an issue with a coffee table from them and they didn’t hesitate to make it right.
NOIR:
This brand actually has two showrooms in High Point and I loved them both. Their furniture and lighting is designed in Los Angeles and as their name implies, the feeling is moody and unique. There was a lot of vintage inspired furniture, including pieces that were reminiscent of the 1970’s and some pieces that had design elements from the 1940’s. Their sister brand, CFC, is very similar, the main difference is that their furniture is all customizable and their furniture is made by hand in California where Noir is neither of those things.
HP/MKT DAY TWO
Monday morning was the Hot Spot Tour with design influencer, Jaclyn Isaac, from Doni Douglas Design in NJ. Jaclyn is a vintage aficionado and took us to the best vintage and antique booths at the market.
My favorite vintage finds were:
1) A pair of vintage lounge chairs, estimated from the 1970's, reupholstered in a 70’s inspired gold and brown check velvet.
2) From the beloved San Francisco artist, Ruth Asawa, a wire-knit hanging sculpture in her infamous style.
3) From Westend Antiques + Project One: A brown and gold coffee table, circa 1960's. The patterns on it were reminiscent of water on a heavily textured canvas.
The rest of Monday I was up in those High Point streets and hit a ton of amazing showrooms and booths. But first, cocktails, snacks, and caffeine to keep me going.
That afternoon, I made a visit to the 211 E Commerce building which houses some serious powerhouses when it comes to furniture showrooms. Rowe was first, and they did not disappoint. Their showroom was huge and they had a lot of different ideas and styles. There were many displays and vignettes that I loved and in one area, they partnered with influential designers to make beautiful living spaces in different styles.
This building had four stories and was a full city block. After my visit to Rowe which was right at the entry and came highly recommended because of their excellent open coffee and snack bar, I went straight up to the fourth floor and worked my way down.
FOUR HANDS
Wether you know it or not, you have seen Four Hands furniture. Headquartered in Austin, Texas, it is a top global designer and wholesaler of innovative lifestyle home furnishings. You can find their furniture from large companies, such as Lulu & Georgia to local stores like Artesanos.
SURYA
I stoped by the Surya showroom because of their launch party celebrating their collaboration with Becki Owens. The tagline for this collection is “Approachable Styles for Every Home” and I would agree. The line featured rugs with classic styling with a modern makeover. There were also neutral pillows and throws for the added layer.
Show here is the bar located inside of the Surya showroom. This showroom was one of many with cafes, bars, and lounges that were throughout the Market.
HOOKER FURNITURE
For nearly a century, this company has maintained an impressive flagship showroom in the IHFC building in High Point. Spanning approximately 90,000 square feet, this showroom highlights the enduring quality and timeless appeal of Hooker Furniture's pieces. Renowned for their longevity and diverse range of styles, Hooker Furniture offers an extensive selection of products that cater to various tastes.
MARKET DAY THREE
Tuesday was my last and possibly my favorite day. I got to the market early at 8:30am (6:30 Colorado time!). Things were definitely happening, especially at the coffee truck. I got my regular oat-milk latte, caught up on some emails and quickly hit a few near-by showrooms.
I didn’t meander too long as I was excited to make it to an industry panel all about trend forecasting and textiles, two of my favorite things!
“INSPIRING THE FUTURE”
This Panel was hosted by Jaye Mize, the VP of Creative at Fashion Snoops (FP) on the textile trend forecasts that were determined at the end of last year and it’s impact on the textile design process.
Fashion Snoops is “the leading trend-forecasting platform that validates consumer behaviour with data, connecting the dots from cultural influence to product innovation.”
Together with the Textile Alliance, Jaye and three guests from the Alliance discussed interior design trends, textiles, in addition to adding their personal experience to what FS has found. There were many takeaways but my top three were these:
ARTIFICIAL INTELLIGENCE
You can't listen to the news today without hearing about the triumph and fear surrounding artificial intelligence. That said, designers such as Kelly Wearstler have embraced AI as a very capable design tool. The overarching caveat is that human interaction is needed to edit the results. We as consumers (aka human beings) need to be sceptical and learn to discern the subtle differences.
This image was made by me with Ai.
I gave Chat GPT this prompt: “Hi, please generate an image of a stylish woman sitting in a beautiful chair with a dog, her outfit should be floral patterned and it should feel similar to the image I've attached.”
SUSTAINABILITY
Many of you know that at Dorothy Parker Design, one of our top values is sustainability. Because it’s a part of our business model, it’s no surprise to me that sustainability is a large trend.
What’s interesting is that wellness and sustainability are now interwoven into one category whereas before the were very separate. We are seeing the demand and the desire for healthier homes, and better made products across the board.
Generational Differences in Design
I love learning from our youth. It is so important that we listen to what they say and take them seriously. Gen Z was born between 1997-2012 and their current age range is 12 – 27. The focus was on older Gen Z folks. It’s no surprise that Gen Z and the Baby Boomer generation express themselves differently.
Baby Boomers’ style is their identity. If they like sailing, you will likely find that their home and some of their clothes will have a sailing theme.
On the other hand, Gen Z is being described as “Trend Agnostic”. They also feel like anything and everything can go together, think eclecticism that meets rule-breaking
(which we love here at DPD). With Gen Z Nostalgia, Ancestry, and values are on full display
Further Trend Exploration For The
Emerging Interior Design Fall 2024 &
Winter 2025: Key Forecasts and Definitions
QUIETUDE
“At the center of occasional solitude, there is harmony. When we are unencumbered by distractions, we can recharge and recenter. Brown shades with orange undertones, delicate pastels, and refreshing neutrals bring a sense of peace and serenity.
Seacell fiber blends, bio-based contract textiles, brushed tactility, 3D printed ceramics and carbon-neutral concrete are all ideal examples.”
ART DE VIVRE
“Fresh aesthetics combine with storied historical artifacts. A resurgence of Victorian design sensibilities infuses timeless luxury into modern pieces.
The color palette is inspired by a fall sunset - muted oranges and yellows - alongside a spectrum of blue hues and forest greens. Think crafted cane, hand blown and sculpted glass fixtures, intricately carved hardware, Neo-traditional tufting, oak and mahogany woods.”
MUSE
“Gather inspiration from a curated assemblage of old and new artisan motifs. When looking through the lens of a modern-day collector, let heirlooms and traditions be your guides. Sunshine yellows, tender greens, and delicate pinks and purples create a vivid fusion of old and new.
Mixed crochet, epoxy cast resin, fuzzy piles, vintage and upcycled patchwork, reclaimed leather, and painterly melts all showcase this trend.”
MAXIMA
“Channel the romantic, free-flowing energy that defined the 1970’s. Engage senses with luxe textures, plush materials and cinematic vignettes. Saturated jewel tones - punchy pinks, buttery caramels and sapphire blues - evoke a dreamy, immersive mood. Envision vintage burl woods, colored glass, warm toned marbles, dense and lustrous velvet and gathered drapery.”
Honestly, I loved everything they discussed and have noticed elements of each one in my projects and products. Sometimes, even a combination of elements from multiple categories since every design we create is customized for our clients. This event could be a full blog post, and maybe even will be, but I did do other things on my last day at Market…
Despite my fatigue, I didn't want to miss the last few showrooms on my list, which included Norwalk, Curry & Co., and my final visit was to Verellen (a Market favorite of mine).
Norwalk Furniture
Interior designer Kim Salmela collaborated with Crypton® Fabrics to launch her first textiles collection, which debuted at Norwalk Furniture while we were there during Spring High Point Market 2024. The fabrics feature relaxed, organic, and modern designs inspired by the textures of vintage rugs, tapestries, and textiles from her travels.
Corbett Lighting + Noz Nozawa
Noz Design, from my other hometown of San Francisco, launched a gorgous maximalist lighting line with Corbett Lighting. Merging Noz Nozawa's illustrious interior design career and passion project of designing jewelry, her debut lighting collection tells the brilliant story of what's possible when these two art forms collide. Also shown here is another amazing San Francisco artist, Caroline Lizarraga, who launched her first wallpaper collection based on her hand painted fine art designs.
Verellen
I first started using Verellen when I worked for Ken Fulk many years ago. We loved that they made everything in a contemporary Scandinavian style and it was all fully customizable. More than fifteen years later, their styles and their values still resonate with me.
I love their clean lines and just how comfortable their furniture is. I am also impressed that they have focused on sustainability for all these years, even before it was something people sought out.
Conclusion: High Point Market - A Center of Inspiration and Innovation
Overall, High Point Market was a fantastic experience, it was filled with inspiration, insights, and valuable connections. From Bunny Williams' inspiring keynote to the engaging panel on trend forecasting and over twenty five showrooms, every moment offered something new.
The showrooms showcased a wide range of styles, from vintage finds to contemporary innovations, highlighting the diversity in interior design. Fashion Snoops' trend forecasts were particularly insightful, and I’ve loved incorporating those elements and explaining it to my clients and their projects.
Reflecting on my time at the market, I'm eager to apply these new ideas to create spaces that continue to blend beauty, functionality, and sustainability.
High Point Market was an invaluable experience, and I look forward to sharing more insights in future blog and Instagram posts. Thank you for joining me on this journey!
What is your favorite trend, showroom, or product shown? Let us know in the comments!
Don’t forget, sharing is caring. If you know someone who might be interested in this piece feel free to pass it on!
Designing and facilitating a sustainable home and lifestyle for our clients is at the core of what we do at Dorothy Parker Design. Dorothy Parker is a certified Green AP through the Sustainable Furnishings Council and brings this unique knowledge to create a naturally beautiful home for your family.
Although Dorothy Parker is originally from Durango, Colorado, she cultivated her design expertise in San Francisco for more than twenty years. For ten years, Dorothy worked with renowned designer Ken Fulk, who is now an influential tastemaker with international projects and offices in San Francisco, Los Angeles, and New York. While working (and wearing many hats) on some of Fulk’s most notorious projects, Dorothy perfected her craft and learned the art of installation as a critical component of the success of a design.
What is the Difference Between a Interior Decorator and an Interior Designer?
Many people wonder what the difference between an interior designer and an interior decorator is.
The answer for an interior designer is simple, it’s either an interior design degree or a minimum of 6 years of experience under a professional designer.
Many people wonder what the difference between an interior designer and an interior decorator is. As someone interested in linguistics I wanted to explore the actual definition of each.
According to the Merriam-Webster dictionary the definition of a designer is “one who creates and often executes plans for a project or structure”. Similarly, the definition of a decorator is “one that designs or executes interiors and their furnishings”.
Aside from dictionary definitions, what is the actual difference in practice? The answer for an interior designer is simple, it’s either an interior design degree or a minimum of 6 years of experience under a professional designer.
What does this mean for the client and their project? Let’s take a look at some of the small and big differences.
Space Design
This quote from the Rocky Mountain College of Art + Design perfectly states the difference:
“Interior design is the art and science of understanding people’s behavior to create functional spaces within a building, while interior decorating is the furnishing or adorning of a space with decorative elements to achieve a certain aesthetic. In short, interior designers may decorate, but decorators do not design.”
Both decorators and designers know how to pick out furniture and know how it will go into a room. However, a designer will be more likely to use Autocad to create drawings of floorplans and elevations for your space. Autocad is the industry standard for interior designers, architects, furniture designers, and many other design industries. CAD stands for “computer aided design” and due to its price and complexity is overall not used by people who have not been trained to use it.
The advantage of using Autocad is that the design is easily adjusted and duplicated for different purposes. For instance, when it comes to a renovation project there will be multiple plans including:
The Floor Plan with architectural details such as cabinets, windows, and doors.
A Furniture Plan showing the placement and layout of the furniture and large accessories.
The Construction Plan shows what walls are being moved and/or eliminated.
Design Elevations showing pieces in scale and place.
A Ceiling Plan showing where lighting is to be installed.
And lastly, an Electrical Plan that shows outlets and switch locations.
To do any of that by hand would be extremely time consuming and not as accurate or detailed.
Experience
There are many industry groups for both interior design and interior decorating.
For interior design the most prominent group is ASID which stands for the American Society of Interior Designers. There are different levels of ASID memberships and, as a general rule, to be accepted to their organization one must have a degree and/or at least six years of full-time interior design work experience.
Having been in the interior design industry since 2004 with notable and experienced interior designers, I evidently have much more than six years of experience. Additionally my business and life partner has a background in construction specifically for interior designers and helps with renovation and design plans which gives our business an added level of knowledge and expertise.
In contrast, to become a certified interior decorator, one must only complete a course that can take as little as two weeks. Once you get your decoration certification you are on your way to home decoration.
Construction Knowledge
This is likely the biggest difference between decorators and designers. Designers have structural and technical knowledge and skills. A designer can look at a space and can work with contractors and or architects to modify the physical space of a room or a whole home.
For instance, with one of my local clients we are moving a wall and all of its components including electrical and even modifying a vent pipe size to expand the size of the kitchen. For this we will work with a number of trades including demo, wall framing, drywalling & finishing, electrician, and other installers. Our team will oversee the whole schedule and process including creating the plans for it all.
Decoration
In contrast to renovation knowledge, decoration is where designers and decorators are in alignment. Both trades have knowledge about color, pattern, styles, trends, etc. Again here is the execution of it all and the designer or decorator’s experience level. Obviously if someone has been practicing for a long time they will have knowledge and experience that is of great use. When a full service designer is involved they will oversee the paint that is applied, the lighting that is installed, and any other trades that bring the design to life.
How do you pick?
If your project doesn’t need renovations or more than a painted wall, a decorator can certainly get the job done. However a designer can do it as well. So what should you look for in either one?
My advice is to pick someone who you have a good connection with both stylistically and personally. A few good questions to ask either a decorator or a designer are:
What is your design process like?
What type of services do you offer?
What is an average budget for your projects?
How long will it take?
Are you taking new clients and if so do you have a wait list?
Who is on your team and will they be working on my project?
Also you can always ask for references. Many interior designers do charge for a consultation however they don’t charge for exploratory phone calls. When you do either, be sure to have any of your questions ready so you can make the most of your time with them.
Recapping the differences:
When it comes to a project interior designers may decorate, but decorators do not design. The main reasons for this are:
Experience in the interior design industry for at least 6 years or an interior design degree.
Working relationships with construction trades.
Computer aided drawings with the industry standard, Autocad.
Construction knowledge.
Thank you so much for reading this post! I appreciate you and hope you’ve found something helpful.
Want to know more about our sustainable interior design services? Email us here or you can book a complimentary call here.
Designing and facilitating a sustainable home and lifestyle for our clients is at the core of what we do at Dorothy Parker Design. Dorothy Parker is a certified Green AP through the Sustainable Furnishings Council and brings this unique knowledge to create a naturally beautiful home for your family.
Although Dorothy Parker is a Durango, Colorado native, she cultivated her design prose in San Francisco for more than two decades. For ten years, Dorothy worked with renowned designer Ken Fulk, who is now an influential tastemaker with international projects and offices in San Francisco and New York. While working (and wearing many hats) on some of Fulk’s most notorious projects, Dorothy perfected her craft and learned the art of installation as a critical component of the success of a design.